最近发现一个挺有意思的玩法。
以前做一个完整的 IP吉祥物,通常要经历:
找参考 → 定角色 → 画三视图 → 调动作 → 做海报 → 补细节......
如果只是想快速验证一个创意,前期成本其实不低。
但现在可以先把这些工作交给 AI。
尤其是最近测试 GPT Image 2.5时,发现它比较适合拿来做这类**"从一个想法快速扩展成一套视觉资产"**的任务。

这次直接拿一个简单的 IP 角色来测试:
能不能只靠一套提示词,把角色设定、三视图、动作和展示海报一次做出来?
下面直接上案例。
01
先从一个简单的IP开始
假设我们想设计一个「AI小机器人」。
不需要一开始就把设定写得特别复杂,只需要先把几个核心信息确定下来:
-
角色名称:Momo
-
角色类型:AI机器人
-
主色:蓝紫色
-
性格:好奇、友好、聪明
-
外形:圆润、简洁、具有科技感
-
风格:3D潮玩
然后把这些信息整理进提示词。
基础角色提示词
Create a cute 3D collectible toy character named "Momo".
Character concept:
A small friendly AI robot designed for creative exploration.
Round head, compact body, short arms and legs,
large expressive eyes and a minimal friendly face.
Color palette:
Blue, purple and white, with subtle gradient accents.
Personality:
Curious, playful, intelligent and approachable.
Visual style:
Premium 3D designer toy, soft matte rubber texture,
rounded geometric shapes, clean surfaces,
minimal details, polished commercial product rendering.
Lighting:
Soft studio lighting, subtle shadows,
clean neutral background.
The character should look like a consistent,
recognizable brand mascot.
这里有一个小技巧:
不要只写"一个可爱的机器人"。
最好把:
角色身份 + 外形 + 配色 + 性格 + 材质 + 光线
一起告诉 AI。
这样出来的角色会更完整。
02
一个角色,继续扩展成「角色设定图」
角色确定以后,真正好玩的地方来了。
可以直接让 AI 把这个角色做成一张类似品牌角色设定页的视觉稿。
比如:
-
Hero形象
-
角色档案
-
正面
-
侧面
-
背面
-
45°视角
-
动作展示
这样一张图,就能把角色的视觉语言基本交代清楚。
完整提示词
Create a professional character design sheet for "Momo",
a cute AI robot mascot.
Maintain exactly the same character design,
proportions, colors, materials and facial features
throughout the entire image.
Overall style:
Premium 3D designer toy,
clean commercial character presentation,
minimal modern visual design.
Layout:
A vertical character presentation board divided into
five clean sections.
Section 1 --- Hero Banner:
Use a blue-purple gradient background.
Show a large three-quarter view of Momo.
Place the character name "MOMO" prominently on the left.
Add a short subtitle:
"Your Curious AI Companion"
Section 2 --- Character Profile:
White background.
Show the character name and a simple profile:
Nickname: Momo
Personality: Curious / Friendly / Smart
Favorite Activity: Exploring Ideas
Role: AI Creative Companion
Section 3 --- Character Views:
Show four consistent full-body views:
Front View / Side View / Back View / 45° View.
Keep the character at the same scale and height.
Use a clean white background.
Section 4 --- Action Banner:
Show Momo in an energetic jumping pose.
Add the title:
"MOMO --- ACTION POSES"
Section 5 --- Action Collection:
Show multiple full-body poses:
Standing / Walking / Running / Jumping / Sitting / Waving.
Keep all poses visually consistent with the original character.
Clean typography,
balanced spacing,
professional brand presentation,
high-quality 3D rendering.
这一类提示词的核心其实不是"写得多"。
而是把画面拆成几个明确的模块。
03
三视图,真的很重要
如果你只是想做一张好看的图,那么一个正面角色就够了。
但如果这个 IP 后面还要继续做:
-
表情包
-
周边
-
视频
-
动画
-
游戏角色
-
社交媒体内容
那就最好提前把角色的一致性考虑进去。
所以可以单独生成一张三视图。
三视图提示词
Create a professional character turnaround sheet
for the same character "Momo".
Show exactly four views:
1. Front view
2. Left side view
3. Back view
4. Three-quarter view
Character consistency is extremely important.
Maintain:
- identical head shape
- identical body proportions
- identical eye design
- identical color palette
- identical materials
- identical accessories
Full body visible in every view.
Place all four views horizontally
with equal spacing.
Pure white background.
No dramatic lighting.
No perspective distortion.
No additional characters.
Professional 3D character model sheet,
clean commercial presentation,
high consistency across all views.
这里特别建议加一句:
Character consistency is extremely important.
因为我们不是单纯要"生成四个机器人"。
而是要让 AI 理解:
这是同一个机器人,只是从不同角度观察。
04
再来一组动作,IP马上就"活"了
有了三视图之后,可以继续做动作。
比如:
站立、挥手、奔跑、跳跃、思考、开心......
这些动作后面都可以直接拿去做:
表情包、社交媒体配图、贴纸、宣传物料。
动作图提示词
Create an action pose sheet for the same character "Momo".
Show 8 full-body poses:
1. Standing
2. Waving
3. Walking
4. Running
5. Jumping
6. Sitting
7. Thinking
8. Celebrating
Keep the exact same character design,
including proportions, face, colors, materials and accessories.
Each pose should be clearly different
while maintaining strong character consistency.
Arrange the poses in a clean 4 × 2 grid.
White background.
Soft studio lighting.
Minimal shadows.
Professional 3D collectible toy style.
Add small labels below each pose:
Standing / Waving / Walking / Running /
Jumping / Sitting / Thinking / Celebrating
这一张做出来之后,基本就已经有点"IP资产库"的感觉了。
05
换个玩法:直接做成品牌海报
如果觉得单纯做角色设定图还不够。
还可以让它直接生成一张IP宣传海报。
比如:
"MOMO IS HERE"
海报提示词
Create a premium promotional poster
for the AI mascot "Momo".
Main subject:
Momo standing confidently in the center,
slightly oversized with a cute expressive pose.
Background:
Futuristic blue and purple gradient,
subtle abstract technology elements,
soft glowing shapes,
clean modern composition.
Typography:
Large headline:
"MOMO IS HERE"
Subtitle:
"Your Curious AI Companion"
Visual style:
Modern tech brand campaign,
premium 3D character advertising,
clean composition,
strong visual hierarchy,
minimal but playful.
Use the same character design,
colors, proportions and materials
as the original Momo character.
High-quality commercial rendering,
soft cinematic lighting,
professional advertising poster.
这种情况下,AI生成的就不再只是一个"角色"。
而是开始往:
品牌视觉素材
这个方向走了。
06
如果想做电商IP,也可以直接套
比如把机器人换成一个"咖啡豆小熊"。
角色设定:
咖啡豆 × 小熊 × 潮玩
提示词甚至可以非常简单:
Create a cute 3D collectible mascot
combining a coffee bean and a small bear.
Character name: BeanBean.
Shape:
Round bear body inspired by the shape of a coffee bean.
Small rounded ears.
Large simple eyes.
Tiny smiling mouth.
Color:
Dark coffee brown, cream and warm beige.
Personality:
Warm, friendly, sleepy and comforting.
Style:
Premium designer toy,
soft matte material,
minimal details,
rounded proportions,
commercial product rendering.
Create a complete character presentation sheet
including hero view, profile, front view,
side view, back view, 45-degree view
and 6 action poses.
Keep the character design highly consistent
throughout the entire image.
是不是一下就有画面了?
07
再换一个:做品牌吉祥物
如果是品牌方,其实还可以把自己的品牌元素塞进去。
例如:
"AI × 小狐狸"
可以这样写:
Create a cute premium 3D fox mascot
for a modern AI technology brand.
The character should feel:
smart, friendly, creative and trustworthy.
Design language:
rounded geometric forms,
minimal facial features,
large expressive eyes,
short limbs,
soft matte material.
Color palette:
use the brand's primary color
combined with white and a subtle accent color.
Avoid excessive details.
The mascot should remain recognizable
even when displayed as a small icon.
Create:
1 hero character
2 profile card
3 front/side/back/45° views
4 six action poses
5 simple brand promotional banner
Maintain strict character consistency
across every section.
这里就体现出一个很实用的思路:
不要把 AI 当成"生一张图"的工具。
可以把它当成一个快速生成视觉资产草稿的助手。
08
为什么这类提示词,比一句"帮我画个IP"更好用?
其实可以总结成一个非常简单的公式:
IP提示词 = 角色设定 + 视觉语言 + 构图结构 + 输出要求
比如:
① 角色设定
是谁?
动物、人物、机器人还是拟人化物品?
↓
② 视觉语言
长什么样?
颜色、比例、材质、风格。
↓
③ 构图结构
怎么展示?
Hero、三视图、动作图、海报......
↓
④ 输出要求
需要什么?
一致性、背景、光线、文字、比例。
最后给大家一个「万能IP提示词模板」
以后想做新的角色,可以直接复制下面这套:
Create a professional 3D character design sheet
for [CHARACTER NAME].
Character concept:
[DESCRIBE THE CHARACTER]
Personality:
[PERSONALITY]
Color palette:
[COLORS]
Visual style:
[STYLE]
Materials:
[MATERIAL]
Character proportions:
[PROPORTIONS]
Create a complete presentation including:
1. Hero character
2. Character profile
3. Front view
4. Side view
5. Back view
6. Three-quarter view
7. Six action poses
8. Promotional banner
Maintain strict consistency in:
character design,
facial features,
body proportions,
colors,
materials and accessories.
Use clean composition,
professional commercial rendering,
soft studio lighting,
balanced spacing,
high-quality details.
The final result should look like
a professional brand mascot presentation board.
结尾
以前做一个完整IP,可能需要先画角色,再做三视图,再补动作和宣传物料。
现在可以先用 AI 把第一版视觉方向快速跑出来。
尤其是这种"一个角色 → 多个视图 → 多个动作 → 一张完整展示页"的任务,比较适合直接把提示词拆成模块,让模型一次理解完整需求。
一句话总结:
不要只让 AI "画一个IP",
试着让它直接帮你把一个IP的视觉资产体系搭出来。
这才是这类提示词真正有意思的地方。