背景
周末运营突然发消息说苹果发了一封邮件，没太注意本以为是内购税率调整什么的常规邮件。万万没想到是下架通知的邮件。
造孽呀，每次看到苹果Review相关的邮件都如梦魇一般，属实让人头大！
原文内容
vbnet
Guideline 4.3(a) - Design
We noticed your app shares a similar binary, metadata, and/or concept as apps previously submitted by a terminated Apple Developer Program account.
Submitting similar or repackaged apps is a form of spam that creates clutter and makes it difficult for users to discover new apps.
Next Steps
Since we do not accept spam apps on the App Store, we encourage you to review your app concept and submit a unique app with distinct content and functionality.
Resources
Some factors that contribute to a spam rejection may include:
- Submitting an app with the same source code or assets as other apps already submitted to the App Store
- Creating and submitting multiple similar apps using a repackaged app template
- Purchasing an app template with problematic code from a third party
- Submitting several similar apps across multiple accounts
Learn more about our requirements to prevent spam in App Store Review Guideline 4.3(a).原文分析
邮件关键词分析
① by a terminated Apple Developer Program account（翻译： 被终止的开发账户） ② Purchasing an app template with problematic code from a third party （翻译： 从第三方购买有问题代码的应用模板）
实际情况
通过同事得知，这套代码确实之前上架过。而且在两个月前遭遇了账号终止。所以内容完全符合4.3(a)，所提及的内容。对于UI也只是简单的进行主色调色替换，而且侥幸过审并且迭代了3次。
与苹果进行邮件沟通
通过今天上午与苹果发起的邮件得知，此次4.3(a)的主要原因是苹果随机抽检发现这款产品在内容上与之前一致，而且在现有的APP中也使用相同的功能模块。如果可以解释清楚关联问题，苹果可以恢复此APP的分发。但是只能在主产品和子产品，中二选一。
特殊说明：当时产品为了节约开发时间直接将子功能功能，拆解出来制作了一个款新的APP。更离谱的是在新产品中引用部分之前被封号的代码。
处理方案
放弃子产品为了让苹果信服，并且向审核团队出具了纸质说明以及保证书。目前还未收到新的苹果审核团队的邮件，主产品也依然健在~（如果几日后，依旧没有苹果的消息，我们也将删除APP以绝后患！）
遵守规则，方得长治久安，最后祝大家大吉大利，今晚过审！